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Product Marketing Manager (Remote)

Company: Confiant Inc
Location: Dallas
Posted on: November 23, 2021

Job Description:

About Confiant:

Confiant is a cybersecurity company that protects publishers and ad platforms from malicious actors and puts the control back in their hands to ensure the ads delivered to a website are safe and secure. Our sole purpose is to rid the world of cybercriminals, bad actors, and malware.

The Role:

Confiant is seeking a Product Marketing Manager with extensive knowledge of the digital landscape who is experienced in B2B marketing. The Product Marketing Manager will exhibit a deep understanding of the digital advertising landscape and support a product go-to-market strategy. This role will report to the Head of Marketing and work side-by-side with product, R&D and sales team members on various projects. The Product Marketing Manager will focus on the publisher business, help streamline internal and external communications, and manage collateral and resources for sales. This role is fully remote.

Responsibilities:
Develop product positioning, value propositions and messaging
Collaborate with product marketers to ensure successful go-to-market strategies
Collaborate with product team to ensure roadmaps are always up to date
Conduct market research and share with team members
Support the development and packaging of sales collateral and resources for internal use.
Assist with internal presentations to arm sales and marketing with the latest product information
Write features for internal and external newsletters to highlight product value
Perform other marketing duties as assigned

Requirements
1-3 years of experience in product marketing required
1-3 years of experience in analytics based digital marketing or publishing strongly preferred
Proven understand of B2B sales process, ideally at a marketing technology provider and experience working at the intersection of product, marketing and sales
Ability to create value-based messaging and strategies for a publisher audience
Experience supporting an end-to-end go-to-market process
Ability to conduct market, competitor and custom research to gather insights and asses market opportunity
Ability to manage expectations, opinions, and feedback from multiple stakeholders.
Strong written and verbal communication skills
Strong attention to detail
Experience in the AdTech industry is preferred

Our Values
Do the Right Thing.
Be Open and Authentic.
Blameless Problem Solving.
Work with Purpose.
Guided by Facts, not Ego.
Powered by Audacity.
Lead with Kindness.

Benefits
Competitive Salary
Stock Option Plan
Health Care Plan (Medical, Dental & Vision)
Mental Health Benefits
Healthcare & Childcare FSA
Commuter Benefits
Employee Sponsored Disability & Life Insurance
401(k) Plan with Employer Contribution
Enhanced and Extended Family Leave
Unlimited Paid Time Off
Sabbatical
Flexible Working Hours
Fully Remote & Distributed

Keywords: Confiant Inc, Dallas , Product Marketing Manager (Remote), Advertising , Dallas, Texas

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