Digital Marketing Designer (remote)
Company: Resilia
Location: Dallas
Posted on: May 16, 2022
|
|
Job Description:
About Resilia Resilia is a fast growing, venture backed,
mission-driven SaaS startup powering a digital transformation in
the nonprofit sector. Our mission is to strengthen nonprofit
capacity and help grantors scale impact through data-driven
technology solutions. Resilia---s three SaaS-based products help
nonprofits achieve tax exempt status, build capacity in pursuit of
becoming high performing organizations, while enabling corporations
and foundations to support nonprofits beyond grant awards. As a
company, Resilia was named 2022 Best Tech Startup in New Orleans, a
Rising Star on the 2020 Forbes Cloud 100 list, VentureBeat's
Companies to Watch list and Sevetri Wilson, Resilia---s Founder and
CEO, has been recognized in Inc Magazine's 100 Women Building
America's Most Innovative Companies and Pitchbook's top Black Tech
Leaders list. For more information visit resilia.com. This is a
remote role that may require occasional travel, including to
Resilia---s New York and New Orleans offices for collaborative
opportunities such as team retreats and gatherings. This role is
expected to work either Eastern or Central hours. Market
Opportunity Every nonprofit is unique and so are their capacity
needs. Yet they find it difficult to access capacity building
solutions that meet them where they are. Resilia---s mission is to
strengthen and uplift nonprofit organizations by elevating their
stories, driving advocacy efforts, and prioritizing those that are
underserved through long-term capacity building. We serve
nonprofits, foundations, corporations, governments, and other
grantmakers, centered on trust-based philanthropy principles and
meeting changemakers where they are. Resilia---s three
Software-as-a-Services products are designed with a human touch.
Nonprofit Formation - Empowers brand-new nonprofits to achieve tax
exempt status while enabling annual compliance. Nonprofit Platform
- Provides capacity building support in fundraising, board
management, program management and the collection of data. Funder
Program - Sponsored by grantmakers (foundations, governments,
corporations), nonprofits are able to build mission-facing and back
office capacity in a manner that best suits them. Resilia---s
Funder Program meets nonprofits where they are through a
combination of an online platform, 1:1 nonprofit coaching and
peer-to-peer learning. With a first-to-market solution and a team
of builders with extensive startup, nonprofit, and corporate
experiences, Resilia is well poised to democratize technology in
order to solve some of the social good sector---s biggest legacy
challenges, while re-defining the notion of technology for good.
About The Role Resilia---s Marketing team is a key growth driver
for the company, supporting all three product lines while enabling
brand awareness in a mission-first manner. As the first Digital
Marketing Designer , you will be responsible for Resilia---s
digital marketing visual creative, seeing projects through from
concept to completion. As digital marketing content crafter , you
will design and create eye-catching, error-free conversion-rate
focused marketing assets that represent Resilia---s brand. You
enjoy brainstorming, conceptualizing and turning creative ideas
into clean, attractive, goal-oriented designs. You have digital
marketing design experience creating website landing pages and
visuals for email, social media, social ads, display ads, web
elements, and videos. You have developed animated and video content
for use on Facebook, Instagram, Pinterest, Tiktok, Linkedin,
Youtube, websites, etc; and keep current with emerging digital
marketing trends, software and design concepts. As our marketing
design guru , you will collaborate closely with fellow marketing
team members and various stakeholders to deliver quality content,
designed to appeal visually, engage users, and generate high
conversion rates. You will collaborate with Resilia's Design
Manager to ensure synchronicity of our brand and our product---s
visual language and design values, and be an active contributor to
the evolution of our design systems at the company level. You are
eager to make our story accessible and support thousands of
nonprofits organizations. This role encompasses graphic, video and
web. What you will do Manage digital marketing visual creative,
from concept to completion Create high conversion rate focused
marketing collateral including landing pages, website elements,
email graphics, digital marketing campaigns, paid ad and social
creative, etc. Work on a variety of platforms and media including:
web, video, social, email, animation, and occasional print Develop,
source and manage a library of digital content including images,
photos, and videos Develop content and variants for A/B testing,
and apply learnings to future projects Collaborate across the team
(Marketing, Sales, Customer Success, Product, Design, Senior
Leadership) and produce creative marketing materials Draft & own
our external marketing branding guidelines to ensure consistency
across all external facing material Partner with the Design manager
to maintain a consistent visual brand, and contribute to its
evolution Manage design agency and agency projects Collaborate with
internal marketing team members to help develop campaign strategies
and bring great ideas into reality Create visuals that optimize
each medium, following and staying up to date on best practices and
accessibility standards, and B2B marketing trends and research
Empathize with our users - learning about our customer journey and
profiles Qualifications Portfolio of work demonstrating exceptional
and creative skills, including video editing and website design
(portfolios to be submitted along with resume). 5 years of
experience in a digital marketing design role at B2B SaaS,
technology, or recurring revenue model companies Exceptional design
and creative skills, including video editing Proficient in website
design, with an understanding of conversion rate optimization best
practices Exceptional listening and communication skills, with the
ability to effectively communicate creative ideas in a verbal and
written manner Ability to empathize with our users translate
complex products into compelling messaging Experience collaborating
across functions (Marketing, Product, Sales, CS) Experience
collaborating with and directing outside design agencies Knowledge
of latest B2B marketing and design best practices, technologies and
developments, including those that that affect engagement and
conversion rate Working knowledge of (or eager willingness to
rapidly learn): Unbounce, Squarespace, Lumen5,Google Analytics,
Hotjar, SEO best practices Expert level mastery of design programs
such as Adobe Creative Suite (Photoshop, Illustrator, InDesign,
Premiere Pro, After Effects, etc), video creation/editing software,
Figma, Powerpoint, HTML, CSS, Google Suite About You Great eye for
design, photography, and website layouts Strong project manager who
can oversee and prioritize various projects running simultaneously
Ability to build trust and inclusive relationships with various
stakeholders including those with different backgrounds, life
experiences and expertise Committed to supporting a diverse,
inclusive, and collaborative work environment Self-starter with a
high level of intellectual curiosity that executes independently
and takes incredible pride in their work; willingness and ability
to learn new concepts Comfortable both giving and receiving design
feedback A data-driven mindset; strong desire to solve problems,
optimize processes and manage data Understanding of web
accessibility standards and best practices A passion for social
media, content marketing, and supporting nonprofits Compensation &
Benefits Why Resilia? Resilia powers the people changing the world.
Resilia is an inclusive and welcoming workplace where our team
thrives on collaboration, creativity, innovation, and fun. We are
proud to offer competitive salary commensurate with experience and
excellent benefits including unlimited PTO, medical, dental, vision
and life insurance, a 401k program, mental health support, a
healthcare advocate, short-term disability, and commuter benefits,
with potential for equity stake in a fast growing company. Resilia
is an Equal Opportunity Employer and does not discriminate on the
basis of an individual's sex, age, race, color, creed, national
origin, alienage, religion, marital status, pregnancy, sexual
orientation or affectional preference, gender identity and
expression, disability, genetic trait or predisposition, carrier
status, citizenship, veteran or military status and other personal
characteristics protected by law. All applications will receive
consideration for employment without regard to legally protected
characteristics.
Keywords: Resilia, Dallas , Digital Marketing Designer (remote), Advertising , Dallas, Texas
Click
here to apply!
|