Head of Growth Marketing
Company: Mode Analytics, Inc.
Location: Dallas
Posted on: August 7, 2022
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Job Description:
Mode is a remote-first company with cross-functional teams based
throughout the US. We welcome applicants from all 50 states.
Employees based in the San Francisco area also have the option to
work out of our office as desired.
We've built Mode from the ground up to be the best analytics
platform for Analysts and Data Scientists. As we've grown, an
increasingly broad audience-people on teams from Finance to
Operations, Marketing to Engineering, and everything in between-has
begun to use Mode to collaborate with analysts and use data in
everyday decisions. For our 600+ customers, Mode is the central
place where data experts and domain experts can come together to
make sense of data at the rapid pace of business today.
We are looking for an accomplished Head of Growth Marketing
(Director to VP level, depending on the candidate), to empower,
build, and grow our growth marketing team composed of paid
marketing, marketing operations, web, and beyond. You'll work with
a wide variety of stakeholders across the company, influencing our
go-to-market strategy at the highest levels. You'll collaborate
most closely with our Growth Product, BDR, RevOps, Sales, and PMM
teams to optimize existing and introduce new programs to accelerate
our growth across a variety of vectors.
You'll have the unique opportunity to build programs that introduce
Mode to new segments, verticals, partners, and geographies. You'll
oversee our conversion optimization frameworks and processes,
accelerating our growth by testing and learning throughout our
funnel, from brand awareness through first purchase, and beyond.
You live and breathe all the acronyms-CRO, SEO, A/B Testing, ABM,
CAC, SEM, CPL etc-and have expert ability to prioritize the highest
leverage opportunities and build clear growth roadmaps for
improving customer acquisition.
You are an analytical and creative leader, able to work hands-on
with data as well as develop effective ways to engage our
audiences. Your strong integrated campaign thinking enables you to
achieve results by combining data, intuition, and experience. You
challenge the status quo and aren't afraid to take informed risks
and empower your team to do the same.
What you'll do:
What we look for:
About Mode
is a collaborative analytics platform that brings teams together
around data to make game-changing decisions.
In everything we do, we strive to put the people we do it for
first. This starts internally: together we're building a culture
that embraces diversity and learning, humility and gratitude. At
the same time, we try not to take ourselves too seriously and
strive for a healthy balance between work and personal
pursuits.
Benefits you can expect as a Mode employee:
Mode is committed to building an inclusive and diverse workforce.
We are an Equal Opportunity Employer and welcome people from all
backgrounds, experiences, abilities and perspectives. For
California residents please review our
Keywords: Mode Analytics, Inc., Dallas , Head of Growth Marketing, Advertising , Dallas, Texas
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