Director, Partner Monetization
Company: Learfield Communications Inc
Location: Dallas
Posted on: June 1, 2025
Job Description:
Director, Partner Monetization page is loadedDirector, Partner
MonetizationApply locations Dallas, TX time type Full time posted
on Posted 6 Days Ago job requisition id R100495 The Director of
Revenue Activation maximizes revenue streams by developing
monetization strategies for Sidearm's digital platforms. This role
oversees sponsorship activation, packaging and pricing, and
inventory fulfillment specific to sponsorships while collaborating
across departments.Core Focus
- Monetization strategies and sponsorship management.Key
Responsibilities
- Oversee the development and execution of sponsorship packages,
ensuring they meet diverse client objectives and deliver measurable
ROI by leveraging platform capabilities.
- Manage integration of multimedia rights, ticketing, merchandise
and sponsored NIL activations for schools.
- Work closely with the data analytics group to use data insights
for pricing and packaging decisions.
- Collaborate with Client Services to operationalize sponsorship
and monetization strategies effectively.
- Identify new revenue opportunities, such as featured event
pages, dynamic ad placements and tiered sponsorships
- Ensure sponsorship and asset packaging aligns with both school
and sponsor objectives, maximizing ROI and driving
engagement.Required Qualifications
- 10+ years of experience in revenue generation, sponsorships, or
digital monetization roles.
- Strong understanding of sponsorship packaging, pricing, and
inventory management.
- Proven track record of developing and implementing monetization
strategies.
- Excellent collaboration skills, with experience working across
multiple departments.
- Strong analytical skills to assess and optimize revenue
opportunities.
- Background in sports technology or digital platforms
preferred.Key Outcomes
- Increased revenue through creative and well-packaged
monetization strategies.
- Clear alignment between monetization goals and client/sponsor
satisfaction.
- Market leadership in digital revenue innovation.Learfield
offers a full spectrum of benefits for eligible employees including
Medical, Dental, Vision, Health Savings Account, Life Insurance and
Other Insurance Plans, Flexible Paid Time Off (including Parental
Leave), Paid Holidays, 401(k), and Short/Long Term
Disability.Learfield is an Equal Opportunity Employer. We provide
equal employment opportunities to applicants and employees without
regard to race; color; sex; gender identity; sexual orientation;
religious practices and observances; national origin; pregnancy,
childbirth, or related medical conditions; status as a protected
veteran or spouse/family member of a protected veteran; or
disability.
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Keywords: Learfield Communications Inc, Dallas , Director, Partner Monetization, Executive , Dallas, Texas
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