Marketing Writer
Company: JoVE
Location: Dallas
Posted on: January 27, 2023
Job Description:
JoVE is the world-leading producer and provider of science video
solutions with the mission to improve scientific research and
education. Millions of scientists, educators and students use JoVE
for their research, teaching and learning. Our institutional
clients comprise over 1,000 universities, colleges, and biopharma
companies, including such leaders as Harvard, MIT, Yale, and
Stanford. As a rapidly growing company, with offices in the USA,
UK, Australia, and India servicing clients in over 60 countries, we
are seeking talented and ambitious individuals to join our
company.
The Role
The Marketing Writer will execute on all writing needs across JoVEs
marketing channels. In this role, you will write content that
builds JoVEs brand, generates leads, optimizes SEO, and improves
inbound marketing metrics. The ideal candidate will be a content
writer with first-hand STEM experience/expertise and a passion for
all things STEM.
Responsibilities:
- Manage the creation of compelling copy for items such as
marketing emails, white papers, blog posts, social media,
product/service descriptions, customer newsletters, surveys,
webinar scripts, corporate brochures and more, related to STEM
research and education
- Produce well-researched content for publication online and in
print
- Gather market intelligence, gain competitor knowledge, watch
industry trends to inform editorial strategy
- Follow an editorial calendar, collaborating with other members
of the marketing team and wider company to ensure timely delivery
of materials
- Organize writing schedules to complete drafts of content or
finished projects within deadlines
- Add value by actively engaging customers/stakeholders and
maintaining a cohesive brand voice
- Use search engine optimization (SEO) strategies in writing to
maximize the online visibility of the website in search results
Qualifications:
- 4+ years of marketing writing experience
- Experience with education and/or life science is a must
- Ph.D.or MS degree in biology, chemistry, or related science
discipline is a plus
- Proven record of excellent writing demonstrated in a
professional portfolio
- Impeccable grasp of the English language, including idioms and
current trends in slang and expressions
- Experience producing original content
- Ability to work on multiple projects with different objectives
simultaneously
- Good time management skills, including prioritizing,
scheduling, and adapting as necessary
- Proficiency with computers, especially writing programs, such
as Google Docs and Microsoft Word, Excel, Outlook, and
PowerPoint
Why Join JoVE?
- When working with JoVE, you can expect salary and benefit
package competitively placed within the local market
- You will make a direct impact in accelerating science research
and in improving student learning in science education
- Opportunity to work with global teams and in an environment
that promotes innovation and collaboration
- Our strong promotion from within culture draws a clear path to
advance your career with us
Keywords: JoVE, Dallas , Marketing Writer, Other , Dallas, Texas
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